PPC Specialist at Brightech
Brightech is an international company developing innovative solutions to support business growth across various industries. As part of a holding primarily focused on U.S. transportation logistics, we operate in four countries: Ukraine, Poland, the USA, and Mexico. Now we are looking for a PPC Specialist with a solid understanding of performance marketing across multiple traffic sources, particularly Google and Meta platforms.
What We Offer:
Exciting and dynamic projects with room to implement your ideas and cutting-edge solutions
Stable income in USD and a contract with an American company
Long-term cooperation with opportunities for career growth
Remote work format
Budget for gym and health insurance after 1 year of cooperation
Flexible working hours (9:00/10:00–18:00/19:00), no overtime, paid vacation and sick leave
Professional, supportive team and a positive work environment
Requirements:
Minimum 2 years of experience in PPC (more experience is a plus);
Experience working with Google Ads (Search, Display, YouTube), Meta Ads, LinkedIn Ads;
Ability to launch, optimize, and scale advertising campaigns;
Working with analytics: Google Analytics 4, Google Tag Manager;
Setting up conversions, events, and ROI/ROAS tracking A/B testing of creatives, audiences, and bidding strategies;
Working with keywords, search terms, and negative keywords;
Understanding of customer journey and sales funnel;
Basic data skills (Google Sheets / Excel);
Experience managing budgets and their effective allocation.
Key Responsibilities:
Launching and managing advertising campaigns in Google Ads, Meta Ads, LinkedIn Ads;
Optimizing campaigns to achieve KPIs (CPA, ROAS, CPL);
Analyzing ad performance and preparing reports;
Setting up and verifying conversion tracking;
Running A/B tests (creatives, audiences, offers);
Working with keywords and account structure;
Collaborating with designers on creatives;
Identifying new growth opportunities and scaling campaigns;
Budget control and spend efficiency management.
Tech stack
Google Ads; Meta Ads Manager (Facebook/Instagram); Google Analytics; Google Tag Manager; Google Sheets / Excel; Looker Studio (Google Data Studio); LinkedIn; CRM — is a plus
Soft Skills:
Analytical thinking;
Attention to detail;
Ability to work with numbers and draw conclusions;
Proactivity (suggesting improvements, not just executing tasks);
Accountability for results;
Time management;
Communication skills (working with a team / client);
Flexibility and openness to testing new approaches.
Ready to take on new challenges and grow your career in digital marketing with Brightech? We invite you to apply and become an integral part of our innovative team at Brightech!